Spencer Lanoue

Spencer has been playing golf since he was a kid and has spent a lifetime chasing improvement. With over a decade of experience building successful tech products, he combined his love for golf and startups to create Caddie AI - the world's best AI golf app. Giving everyone an expert level coach in your pocket, available 24/7. Caddie's mission is simple: make world-class golf advice accessible to everyone, anytime.

Latest articles

Why Is Nike Making Collarless Golf Shirts?

Seeing Tiger Woods win another major in his famous mock-neck shirt probably had you looking at your own collared polo and wondering what’s going on. Nike is leading a major shift towards collarless and blade-collar golf shirts, and it’s not just a passing trend. This article breaks down exactly why this evolution is happening, from the specific performance benefits it gives your swing to how it reflects the changing culture of the game itself.

Why Is There a Need for So Many Different Types of Clubs in Your Golf Bag?

Ever pull a club from your bag, full of hope, only to watch your ball sail 20 yards past the green or dribble pathetically short? It’s a feeling every golfer knows. You might look at your bag, stuffed with 14 different clubs, and wonder if all this technology is just making the game more complicated. The truth is, that set of clubs isn't there to confuse you, it's a team of highly-specialized tools, and knowing each player's role is the secret to playing smarter, more confident golf. This guide will walk you through exactly why you need so many different clubs and how understanding their jobs will simplify your decisions on the course.

Why Am I Not Hitting the Golf Ball Solid?

There's no sound in golf quite like a purely struck iron shot, and there’s no feeling more frustrating than the jarring vibration of a ball hit agonizingly thin, or the dull thud of a chunk that goes nowhere. If you’re tired of wondering which shot you’re going to get, you’ve come to the right place. We're going to bypass the complex theories and focus on the practical reasons why solid contact might be eluding you, covering the simple, fundamental fixes you can start using today to find the center of the clubface more often.

Why Is Golf Considered a Lifetime Sport?

Unlike sports that demand peak physical performance in your youth, golf is a game you can pick up at eight and still be playing competitively at eighty. It’s a rare athletic pursuit that can be a constant companion through every stage of life. This article will break down the essential reasons why golf has earned its reputation as the ultimate lifetime sport, offering not just physical activity but mental challenges and social connections that last for decades.

Why Do Golfers Bring Extra Socks?

Seeing a seasoned golfer stash an extra pair of socks in their bag might seem like a small, odd detail, but it’s one of the simplest and most effective pro habits you can adopt. This isn’t about being overly cautious, it’s a strategic move to protect your comfort, your confidence, and ultimately, your scorecard. This article breaks down exactly why that spare pair is a non-negotiable part of a smart golfer’s setup and shows you how to build your own sock strategy for better rounds.

Why Are Pro Golf Bags So Big?

Ever watch a professional tournament and wonder why a PGA or LPGA Tour player's golf bag looks more like a piece of personal luggage? You’re not just seeing things, those giant bags, called Tour or Staff bags, are a world apart from the lightweight stand bag you might carry. This article will break down exactly why these bags weigh up to 50 pounds, detailing everything from essential gear and weather-proofing to the business of being a professional golfer.

Why Does the Golf Ball Move When the Club Strikes It?

A golf ball sitting perfectly still on a tee holds so much possibility, and in a fraction of a second, an explosion of energy sends it soaring. But what actually happens in that tiny moment of impact? Understanding precisely why the golf ball moves when you strike it is more than a simple physics question - it’s the foundation for building a powerful, consistent swing. This guide breaks down the science of impact into practical concepts you can use to improve how you strike the ball every time.

Why No Jeans on the Golf Course?

Stepping onto a golf course for the first time can feel a little intimidating, and one of the first questions many new players ask is about what to wear. You’ve almost certainly heard the core rule: no jeans. This article will break down exactly why denim is a no-go on the links, covering everything from the deep-rooted traditions of the game to very practical performance reasons you might not have considered.

Why Is My Golf Swing Hooking?

Watching your golf ball start down the fairway only to make a hard left turn into the trees is one of the most frustrating sights in golf. That snap hook not only ruins your score but can also shatter your confidence. You're not alone in this fight - the hook plagues countless golfers. This guide will break down exactly why your ball is hooking and give you clear, actionable steps to turn that dreaded curve into a straight, powerful shot.

Why Am I Not Getting Under the Golf Ball?

Hearing that thin, clattering clack as your club smacks the top half of the golf ball is one of the most disheartening sounds in golf. Your instinct might tell you that to get the ball up in the air, you need to somehow slide the clubface *under* it. This article will show you that the exact opposite is true and give you a clear path to generating the crisp, solid contact you've been looking for. We will break down why trying to get under the ball is causing the problem and then outline the common physical mistakes that lead to this frustrating shot.

Why Am I Thinning My Golf Shots?

That infuriating sound - the sharp *click* of the leading edge hitting the equator of the golf ball - is one of the most frustrating experiences in golf. The shot often flies low, screaming across the green when you wanted it to stop, and it sends a jarring vibration right up the club shaft into your hands. If you're tired of thinning your golf shots and want a clear, no-nonsense path to solid contact, you're in the right place. This article will explain exactly why you’re thinning the ball and give you simple, actionable drills to finally achieve that pure, compressed feel you're looking for.

Why Is My Golf Ball Hooking to the Left?

Watching your golf ball make a sudden, sharp left turn into the rough, woods, or a water hazard is one of the most disheartening experiences in golf. A hook not only steals distance but also drains your confidence. This article will break down exactly why your ball is hooking to the left and provide you with clear, understandable checkpoints and drills to get your ball flying straight again.

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