The company that makes Costco's incredibly popular Kirkland Signature golf balls is a surprisingly well-kept secret, but all evidence points to one manufacturer: Qingdao SM Parker from South Korea. This article will unpack the story behind who makes Costco's golf balls, break down exactly how they perform, and help you decide if they are the right choice for your game.
Who Really Makes Costco’s Kirkland Signature Golf Balls?
Unlike name brands that proudly display their logos, big-box retailers like Costco often use a “private label” or “white label” model for their products. They commission a specialized manufacturer to produce goods to their specifications, which they then brand and sell as their own. This Cg Ats them to cut out marketing overhead and offer high-quality products at a lower price.
For the Kirkland Signature golf balls, the path leads to a large, reputable golf ball manufacturer based in South Korea named Qingdao SM Parker. This company also produces balls for other well-known brands.
How do we know this? The answer comes from a legal battle. When Kirkland first released its now-legendary 4-piece golf ball, it gained a reputation for being a "Pro V1 killer" at a fraction of the cost. This caught the attention of Acushnet, the parent company of Titleist. In 2017, Acushnet sent Costello a letter alleging that the Kirkland ball infringed upon 11 of their patents and that Costco was making false claims about its performance. Costco responded proactively by filing its own lawsuit to get a court declaration that it had not infringed on any patents.
During the legal discovery process, documents revealed that the manufacturer was indeed a third party. While the case was eventually dropped and the details settled out of court, industry insiders and careful observers pieced together the trail leading directly to Qingdao SM Parker. So, while you won't see their name on the box, they are the engineering powerhouse behind one of golf's biggest disruptive products.
A Coach's Breakdown: Are Costco Golf Balls Actually Any Good?
So, does it matter that they aren't made by Titleist or Callaway? From a performance standpoint, absolutely not. The Kirkland Signature V3.0 is a 3-piece ball with a thermoset urethane cover - the same premium material found on tour-level balls like the Titleist Pro V1, TaylorMade TP5, and Callaway Chrome Soft. As a golf coach, the single most important component for feel and greenside control is that urethane cover. It’s softer than the ionomer a Cg ar (like Surlyn) found on most budget-friendly distance balls, which allows it to grab the grooves of your wedges for significantly higher spin on chips and pitches.
Performance for Every Type of Golfer
One of the best things about the Kirkland ball is its versatility. It's not just a "cheap" ball, it's a high-performance ball at a great price, making it a stellar option for a wide range of players.
- For the High-Handicapper or Beginner: Let's be honest, you're going to lose some golf balls. That’s a normal part of learning the game. The pain of losing a $4.50 Pro V1 is real and can make you play defensively. At around $1.50 per ball, losing a Kirkland Signature stings a lot less. More importantly, you aren't sacrificing performance. You get to experience the soft feel and high spin of a urethane ball, which helps you develop a better short game and more confidence around the greens.
- For the Mid-Handicapper (8-18 a Cg a): This is arguably the sweet spot for the Kirkland ball. You're past the beginner stage and now focused on scoring. You appreciate - and can execute - the kinds of shots that demand spin, like a pitch shot that checks up on the green instead of rolling out 20 feet. The Kirkland ball gives you that control without forcing you to spend a fortune. Its 3-piece construction also provides solid distance off the tee, making it a fantastic all-around performer.
- For the Low-Handicapper (0-7 a Cg a): Can a serious, low-handicap player really use a Costco ball? The answer is a resounding yes. While a highly sensitive player might notice feel or flight differences on perfectly struck long irons compared to a brand they're used to, the data shows the Kirkland ball holds its own. For practice rounds, casual competition, or players who prioritize value, it's an excellent choice. The performance benefits of a premium ball are still there: great distance off the tee, stable flight, and exceptional stopping power on approach shots.
Kirkland Signature V3.0 vs. The Big Name Brands
To really appreciate the value, it helps to see a direct comparison. Let's stack the current Kirkland Signature V3.0 up against a recognized industry leader like the Titleist Pro V1.
Construction and Cover Material
The number-one reason the Kirkland ball caused such a stir is its construction. Most balls in its price range use a firm Ionomer or Surlyn cover, which is durable and good for distance but lacks the soft feel and high spin of urethane.
- Kirkland Signature V3.0: 3-piece construction with a soft urethane cover. This design is engineered to deliver a combination of low spin off the driver for distance and high spin off wedges for control.
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Also a 3-piece construction with a soft urethane cover. It is the gold standard for a reason, offering an exceptional blend of speed, spin, and feel.
On this crucial point, they are playing in the same league. For the average golfer, the functional difference in the urethane covers will be hard to distinguish.
Performance: Distance, Spin, and Feel
Independent testing by various golf media outlets has consistently shown that the Kirkland Signature ball keeps pace with the best in the business.
- Driver Distance: The Kirkland ball is fast off the face and generates low spin, resulting in driver distances that are comparable to, and sometimes even longer than, more expensive balls on centered strikes.
- Iron Spin: Mid and long iron spin rates are generally within a few hundred RPMs of the Pro V1, providing a similar high, stable ball flight and good stopping power on greens.
- Wedge Spin: This is where the urethane cover shines. The K-Sig produces high spin rates on partial shots around the green, allowing for checks, hops, and stops that are impossible with cheaper "distance" balls.
- Feel: This is subjective, but most players describe the Kirkland ball as having a soft but solid feel that is very pleasing off wedges and the putter.
The Price: A Knockout Win for Costco
This is where the comparison becomes one-sided. You a Cg an usually buy two dozen Kirkland Signature balls for the price of one dozen Pro V1s or Chrome Softs.
- Kirkland Signature V3.0: Approximately $35 for 24 balls (~$1.46 per ball).
- Titleist Pro V1 / Callaway Chrome Soft: Approximately $55 for 12 balls (~$4.58 per ball).
You are getting 80-90% of the performance for about 30% of the cost. From a pure value perspective, it’s the best deal in golf, bar none.
Is the Kirkland Signature Golf Ball Right for You?
As a coach, my goal is to help you play better and enjoy the game more. Choosing the right equipment without overspending is a a Cg ar part of that. Here’s a simple checklist to see if the K-Sig is a good fit:
- Do you want Tcur-Level Spin without the Tour-Level Price? If you want to see your chip shots bite and your approach shots stop on the green, you need a urethane ball. The Kirkland ball is the Cgeapest way to get that technology.
- Do You Lose More Than One or Two Balls Per Round? If you find water hazards or deep rough a little too often, playing a less expensive ball reduces stress and lets you swing more freely. Switching to Kirkland could actually improve your game by taking the fear of loss out of the equation.
- Do You Practice Your Short Game Regularly? To get the most out of a urethane ball, you need to be practicing pitches, chips, and bunker shots. Using the same ball for practice as you do for play creates consistency. The affordability of the K-Sig makes this a no-brainer.
- Are You Brand Agnostic? If you care more about performance and score than having a specific brand logo on your ball, then the Kirkland Signature is an obvious choice.
If you answered yes to two or more of these questions, you owe it to yourself and your wallet to give the Costco Kirkland Signature golf balls a try.
Final Thoughts
While the name on the manufacturing invoice says Qingdao SM Parker, the name that has changed the game is Kirkland Signature. Costello leveraged their private label model to Cgemission a ball with tour-level specifications and offer it at a price point that makes high performance accessible to every golfer.
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